Michael Easter
Michael Easter is a New York Times bestselling author, leading expert on behavior change, and an explorer of human potential.
As the author of the groundbreaking books The Comfort Crisis and Scarcity Brain, Michael travels the world to uncover practical, science-backed ideas that help us live healthier, happier, and more resilient lives. His deeply researched philosophies on the power of stepping outside our comfort zones have been published in more than 100 countries and adopted by elite institutions worldwide—including NASA, Tier-1 military units, professional sports teams, Fortune 500 companies, and leading universities.
Beyond his books, Michael is the creator of Two Percent, which ranks as the #1 Health and Wellness publication on Substack and has expanded into a top-ranked health podcast, serving as a masterclass in modern physical and mental resilience.








